All the ways players pay
(2023 research)
Our 2023 research surveys the wagering and payment behaviors of sports bettors in the U.S. and digs into the numbers to show how and why pay is influencing play.
Key topics covered in this report include:
- Payment preferences for online sports bettors and how they vary across markets
- Why some bettors are increasingly embracing alternative payment methods (APMs) like digital wallets and eCash
- The player acquisition value of payments and the importance of the payment experience for players when choosing a sportsbook to wager with
- Sports bettor retention and how a strong payment experience can ensure a player stays loyal for the long-term
- Players’ confidence in the security of deposits and payouts, and the importance of balancing security with transactional speed
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